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Seen Haircare Brand Closes $9 Million Series A Funding

SEEN, the haircare brand developed by dermatologist Iris Rubin, MD, just closed a $9 million Series A funding.

“This marks another transformative milestone for SEEN,” says Dr. Rubin in a news release. “A majority of adults in the U.S. have self-described sensitive skin and over 100 million people in the U.S. suffer from acne, eczema, dry scalp, and hair shedding, which can be exacerbated by irritating, allergenic, and/or pore-clogging ingredients in hair products. Our mission is to help people feel confident being seen by providing them salon-quality hair formulations clinically proven to also be skin friendly.”

“Our Series A funding will allow us to focus on innovation, further scale our professional sampling to 10,000 dermatology practices in 2025, and expand our retail footprint,” adds Greg Maged, Co-Founder of SEEN. “We’ve had 100% compounded annual growth since our launch and consistently exceed Ulta’s sales projections for the brand.”

SEEN launched in 2019 with three core hair products and has since grown into a complete line of haircare and styling products. SEEN has been issued five patents and holds the National Eczema Association’s Seal of Acceptance for its fragrance-free line.

SEEN is available nationwide at HelloSeen.com, ULTA, Amazon, Dermstore, and SkinStore.

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