Actress and Director Salma Hayek Pinault is the first-ever global brand ambassador for Merz Aesthetics’ Ultherapy PRIME.
“Self-care is essential. Years on screen have taught me to embrace my journey and seek treatments that enhance my natural beauty,” says Hayek Pinault in a news release. “Ultherapy PRIME boosts my production of collagen and elastin exactly where I need it, giving me a long-lasting, natural-looking lift. It’s non-invasive, takes only one session, and has zero downtime. It is the future of beauty, and that’s why I can’t stop talking about it.”
The next generation Ultherapy platform, Ultherapy PRIME combines micro-focused ultrasound for non-invasive skin lifting with real-time imaging.
It is U.S. Food and Drug Administration (FDA)-cleared to lift the skin on the neck, under the chin, and the eyebrows, as well as to smooth lines and wrinkles on the décolleté. Since its September 2024 launch, Ultherapy PRIME has already been cleared in more than 80% of Merz Aesthetics’ targeted markets, with more approvals expected in 2025.
“We are proud and excited about the recent launch of Ultherapy PRIME, our next-generation platform for non-invasive skin lifting and a testament to our unwavering commitment to delivering meaningful innovations to our customers,” adds Bob Rhatigan, CEO of Merz Aesthetics. “As we continue to expand the global footprint of this launch, we are thrilled to collaborate with Hayek Pinault as the first-ever global brand ambassador for Ultherapy PRIME. At Merz Aesthetics we empower individuals to embrace their unique beauty with confidence, and our collaboration with Hayek Pinault compellingly embodies this purpose.”
Ultherapy PRIME is currently unavailable in China, India, Azerbaijan, Russia, Costa Rica, Dominican Republic, Guatemala, Mexico, Peru, Uruguay, Iraq, Israel, Jordan, and Lebanon