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Neutrogena and OGX Roll Out New Haircare Lines

Kenvue is launching Neutrogena Hair Restore and OGX ProGrowth + Peptide systems for hair.

The Neutrogena Hair Restore system comprises:

  • Triple Action Scalp Cleanser, which exfoliates dead skin cells, removes build-up, and eliminates excess oil
  • Advanced Growth Support Serum, powered by patent-pending Micro-Peptide XP technology, which helps restore hair density from the root

The collection is now available exclusively at Walmart, with expansion to additional retailers early next year.

The OGX ProGrowth + Peptide system includes:

  • The ProGrowth + Peptide Shampoo, which includes mandelic acid to remove buildup and is suitable for daily use
  • ProGrowth + Peptide Serum Click Pen, powered by the 9% Long7vity Complex, which aims to protect and fortify hair follicles

The full OGX ProGrowth + Peptide system also includes a new serum mist.

“Our latest innovations are grounded in a deep understanding of ingredient performance,” says Adam Ricciardone, Global Head of R&D, Skin Health & Beauty at Kenvue, in a news release. “Years of experience in skincare helped us develop innovations that address a range of haircare concerns. With Neutrogena Hair Restore, we applied patent-pending skincare technologies to help create a stronger scalp barrier primed for regrowth, while OGX ProGrowth + Peptide brings skin repair science to life at the root—nourishing and revitalizing the scalp for visibly thicker, fuller hair.”